Search Engine Ranking Factors

How do we come up with this Ranking Factors?

Imagine 44 Search Engine expert trying to figure out how Google ranks businesses on Maps and local searches. They don’t know for sure, but over the years they’ve gathered clues and tested their theories. This report lists 140+ things they think Google might consider, like your business title, reviews, and website. Think of them as puzzle pieces – the experts reckon the ones at the top are probably the most important for getting your business seen near the top of those local listings.